Friday, July 10, 2020

BUSINESS CARD WEB DESIGNER

The Web designer is the digital creator. From a brief, he is able to do a global artistic translation , and to lay out the content for screens (web, mobile, tablets) linked to the content of the site. So it is up to him to design the visual identity of a site . Thanks to his artistic skills and his strength of proposal, he is able to graphically transpose the will of his client, his employer.

computer graphics webdesigner However, the role of the Web designer is more extensive. Indeed, he also has a role of adviser since he is the most capable of directing his interlocutor towards the most relevant path. It is also he who distinguishes between the extravagant wishes of the client and what is plausible or not. To do this, he can, depending on the size of the structure in which he works, collaborate with a marketing or technical team comprising elements such as the UX Designer, the UI Designer , the Graphic Designer or even the Developers - depending on the technicality of its mission it security architect.

WHERE DOES THE WEB DESIGNER WORK?
In an agency, with the advertiser or as a freelancer, the Webdesigner directs its tasks according to the human, financial and material resources at its disposal. The larger and more complex the project, the more it needs an expert team on which to rely in order to deliver an optimum result.

Although his function seems similar to that of the graphic designer, it is nothing. The Web designer has broader skills and has a more global perspective on the project. Unlike the graphic designer, the Web designer is not only responsible for rendering a visual in line with demand. This can be requested from time to time, however his position is less operational and invites him to consider the web project as a whole in order to bring consistency to the final rendering.

The objective of the Web designer and to attract visitors to a site. You should know that according to some studies on the brain , the visual would captivate more than the editorial (the brain integrates the visuals 600 thousand times faster than it integrates text without counting that 90% of the information sent to the brain is visual) , reason why the mission of the Webdesigner is paramount in the company

Concretely, the Web designer analyzes the scope of the project, then he makes recommendations that he deems useful. Then he will go to the information gathering stage so as not to miss any element when designing the visuals. If he is not attentive to details (dimensions, format, effects ...) he may, after spending long hours on a visual, have to start all over again. This is why it is important that he keeps himself informed of the details and that at each modification of the current project, that he is informed of the modifications to reconsider.

MISSIONS OF THE WEBDESIGNER
Briefing,
Reflection on layout, graphic presentation, navigation / ergonomics,
Graphic proposal after analysis of customer constraints and ambitions for validation,
Transfer of elements to technical teams (internal: webmasters, or external service providers) to proceed with integration, posting.
PROFILE
School of applied arts (example: Gobelins), or any training with an artistic dimension. A good general knowledge, a great graphic and visual sensitivity are necessary to exercise this profession.

SKILLS
HTML / CSS,
Photoshop / InDesign / Illustrator,
Vector software,
Ability to work in a team in project mode,
Global vision on projects.
QUALITIES OF THE WEB DESIGNER
Creativity,
Force of proposal,
Curiosity (permanent technological and creative watch),
Artistic sensitivity.

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